Serenbe
Objective
Design, develop, and launch a new public-facing website for the Serenbe brand.
What we've done
1. Strategic Discovery
2. Web application design and development
3. Platform integrations
4. Analytics
5. Photography and Video/Aerial Drone Footage
The Process
1. Research: Competitive and comparative business and brand explorations
2. Sketching: Wireframe and mood board sketches of the new look and feel using existing assets
3. Digital Design: Detailed design in of 10+ template pages Figma, with multiple breakpoints, and development annotations
4. Development: Fully responsive and custom development in Webflow
5. CMS: Leveraging Webflow CMS for all pages and database collections
Technologies Used
- Figma (Design)
- Webflow (Website, CMS, eCommerce)
- Google Analytics and Google Tag Manager
- Zapier (Workflow)
Results
The new website is much cleaner, easier to use, and a better representation of the Serenbe brand and it's affiliated properties.
Conclusion
After this project we went on to design and develop 6 more websites within the Serenbe digital ecosystem.
Related Work
Salon Bezjon
eCommerce